Name
Breaking Through the Silence: How You Can Overcome Advertising Barriers to Reach Ohio’s Adult-Use Cannabis Consumers
Date & Time
Monday, November 3, 2025, 1:00 PM - 1:30 PM
Speakers
Jesse Channon, Cannabist Company
Melissa Merse, Ascension Biomedical
Lisa Weser, Trailblaze PR
Travis Scadron, Surfside
Stella Morrison, CannaContent
Melissa Merse, Ascension Biomedical
Lisa Weser, Trailblaze PR
Travis Scadron, Surfside
Stella Morrison, CannaContent





Description
Ohio’s adult-use cannabis market faces one of the strictest advertising environments in the country, with heavy restrictions limiting traditional marketing, promotions, and events. This panel brings together brands and retailers to discuss how to navigate these barriers creatively and effectively. Learn actionable strategies to engage consumers, build your brand, and drive sales without relying on conventional advertising channels.
Session Type
Fireside Chat