Name
Great Weed, Fewer Buildings: Product First. Growth Follows.
Date & Time
Tuesday, February 10, 2026, 4:30 PM - 5:00 PM
Speakers
Faye Coleman, Pure Genesis
Kate Miller, Miss Grass
Howard Lee, SōRSE Technology
Dr. Roz McCarthy, Black Buddha Cannabis, M4MM
Dr. Alyza Brevard-Rodriguez, The Other Side Dispensary
Kate Miller, Miss Grass
Howard Lee, SōRSE Technology
Dr. Roz McCarthy, Black Buddha Cannabis, M4MM
Dr. Alyza Brevard-Rodriguez, The Other Side Dispensary
Description
In New Jersey’s tighter, more competitive market, brands are finding that growth comes from product decisions, not bigger footprints. This panel breaks down how operators prioritize genetics, formulation, and innovation while making disciplined choices about what to own vs partner on vs outsource—so quality stays high and costs stay controllable.
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